Solar Services

BDPros started a partnership with a commercial Solar Energy Installation Company in need of new business development.

BDPros assisted by growing a pipeline of qualified new business that would be interested in learning more about how Solar could impact their overall business cost and savings to lead towards growth and sales.

Challenges

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The client’s company had Project Managers that were doing customer outreach with little success.

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The employees were not trained sales professionals but rather Solar Energy experts.

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The client’s company had no active CRM to track opportunities and outreach.

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Management of business development activities was difficult due to lack of leadership and accountability.

Solutions

BDPros built and secured a pipeline of new business Project Managers took the qualified leads and sold through a technical conversation about potential catalysts and ROI of the system.
BDPros developed a customized sales and marketing effort that included strategic email campaigns and call follow ups.
BDPros provided operational support through research that was region and industry specific.
BDPros set up a custom CRM to track all activities, opportunities, and outreach.
BDPros implemented a team of Business Development Managers that completed weekly outbound prospecting and follow ups on opportunities.
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Results

The client company could continue internal organizational efforts while outbound sales activity was completed and logged by BDPros team.

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90New Businesses

A pipeline of 90 new businesses was built, made up of healthcare companies, large manufacturers, major universities and colleges, and utilities and municipalities.

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FocusQualified Clients

The company’s Project Managers were able to focus on potential clients and converting qualified conversations to proposals and closed deals.

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4Closed Deals

Closed 4 new opportunities for commercial solar installation, one of which was a major regional healthcare provider, opening the door for additional locations.

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$30MPipeline Value

Total pipeline value was $30,000,000 in qualified opportunities.