BDPros for Marketing & Creative Agencies
As a company we have over 12 years of experience selling for creative services and marketing agencies. From businesses with wide, national reach to those that target smaller niche industries, we've helped build pipelines, expand services, develop projects into long-term clients, and break into new markets.
Sales Support for Marketing & Creative Services
With expert sales experience in the creative services and marketing space, we offer a full suite of sales support services to our clients. For many of the agencies that partner with us, we are with them every step of the way in the sales cycle. From prospecting to proposal writing to closing, we have the knowledge and experience to skillfully manage the entire sales process entirely or collaborate with your internal team.
We have represented a large variety of marketing and creative services agencies in the past whose ideal customer ranged from a broad, national audience to agencies with a niche target. Our well-rounded experience as a business development company playing in multiple industries carries over to our work with the marketing and creative services agencies we're lucky enough to call our partners.
We know how to adjust messaging to different industries, different ideal customer personas, and how to pivot on a dime to really discover what areas of opportunity there are with a prospect and how our client can meet those needs and fill those gaps. We find the opportunities and put them in your hands.
Operations Support for Marketing & Creative Services
Our experience in operations support for our marketing and creative services agencies is wide-ranging as well. We have customized CRMs, imported data, cleansed databases, created sales processes and workflows, gave CRM training, procured and appended data, helped manage pipelines, build reporting systems to increase accuracy of forecasting, and more.
If you've ever found yourself looking at an incorrect pipeline, bad data, a CRM riddled with holes and mistakes, a pocket full of business cards, or a lack of CRM entirely, we can support you and find the best solution to meet your needs. We're experts at finding and integrating technology, and our special experience in Marketing & Creative Services means we know what works in your industry and have implemented it before.
Supplemental Sales-Focused Marketing Support
Integrating sales, operations, and marketing is key to success when it comes to business development of any kind, and that doesn't change when it comes to marketing and creative services agencies. We collaborate and work alongside your team of industry experts, creating messaging and sales-focused emails that match your brand voice and aesthetic.
Our marketing arm functions as a part of sales and operations, tracking impact of marketing and sales efforts and ensuring verbiage is consistent and effective. Our primary focus with marketing assistance is in initiative-based email marketing to segmented prospect lists, but in a pinch we can also create content that matches your style. We'll fill in the gaps as needed while you're busy doing amazing work for your clients.