A machine manufacturer with global reach was struggling to find new business and generate additional business from current clients.
The BDPros team was initially tasked with following up on customers who had agreements in place to buy parts at a discounted rate and had not made a purchase in a year or more
After having success reconnecting with those clients, the BDPros sales team also began:
Initiating parts agreements with customers who did not already have one.
Upselling current clients for project management and virtual services.
Selling new machines and equipment to brand new prospects as well as upgraded machines to previous customers.
The company’s current client data was disorganized with some client agreements only existing on paper documents.
Client contact information was outdated and stored in several locations.
The company was in the process of building a CRM system but was not near implementation; proving problematic for effective outreach and correspondence tracking.
Information obtained in the field by sales was not properly transferred to internal staff for system updates.
The client company could continue internal organizational efforts while outbound sales activity was completed and logged by the BDPros team.
In the first 90 days of the partnership, the BDPros team:
Refined and combined several lists of data to obtain a clean list of contacts which were loaded into the CRM the BDPros team implemented.
Over 150 new/updated contacts were identified.
Pricing was provided to 19 clients for orders and 2 clients were set up with discounted order agreements.
Located 3 new machine purchase opportunities.
Built a pipeline over $1,000,000 in opportunities.
Over $64,000 in closed business.